Viral Posts
- At times these posts that are spread very quickly.
- So quickly they are not verified, spreading incorrect or misleading information.
Deep Fakes
- Artificially enhanced (deep) digital representations (fake) that can be used to create a counterfeit version of a video, photograph, or audio clip.
- Machine learning can take hours of audio and video and “learn” how to imitate a subject’s movements.
Social Media Bots
- Artificial intelligence (AI) can be used to post misinformation.
- Bots can appear as actual human users.
- AI can also hijack legitimate accounts.
- AI can create realistic faces of people who do not exist.
- Bots can also be used to create false blogs and even write inaccurate blog posts.
Dark Patterns
What are dark patterns?
Usability and user interface methods to have users complete a task they had no intention on doing.
- Have you ever clicked on a link to an article but it was really and advertisement?
- Can you tell the difference between an ad and an article?
One example is an ad designed to mimic what an article may look like.
![Dark pattern example of a link that poses as a news article but is actually an advertisement.](https://libapps.s3.amazonaws.com/accounts/32667/images/Screen_Shot_2021-01-06_at_12.31.01_PM.png)
Dark pattern example of a link that poses as a news article but is actually an advertisement.